Arushi & Gabriel, fusion of Indian and Parisian style for Merino wool scarves

Com’On Dress continues its quest in the search for passionate creators, we collaborate with the brand “Arushi & Gabriel” which is inspired by its 100% Merino wool scarves from Arushi’s Indian origins and transposes them into the European style to recall Gabriel’s origins.

Logo of the brand Arushi & Gabriel

The brand

Where does the name of your brand “Arushi & Gabriel” come from?

The founders:

Arushi and Gabriel: we met in Australia during our school years and moved to Paris in 2012 to get married. So we live in Paris and travel regularly to India.

Arushi, Indian from Delhi, I work in the fashion and retail industry in Paris

Gabriel, Parisian, I work in social networks.

The story

Living in France and travelling regularly to India, we have made many discoveries there. We have started to match the “Indian look” with the “Parisian style” both for our interior and for our look. From these discoveries, the idea of a brand uniting these two cultures was born and we now want to share this fusion with you.

Since when have you been attracted to fashion/creation?

I’ve been interested in fashion all my life. In 2003, I went to the National Institute of Fashion Technology, Delhi, India, to study communication with fashion. It is one of the best schools in the country to study fashion.

Since when does your brand exist?

Since 28 September 2017

Philosophy

What is the philosophy of your brand?

We wanted to share with the European public the complex work of Indian cultural craftsmanship, a reinterpretation of this craft in a modern way.

Describe in 3 words the style of your brand:

“Sustainable fashion”, “timeless”, “significant”

Projects

What are your future plans?

I want to make the luxury home collection (blankets, cushions, curtains). All handcrafted with different artisnanal techniques.

How do you see the evolution of your brand in the future?

Develop online business

Inspirations

What are your inspirations, your favorite brands?

My inspiration comes from my life, my childhood, my travels and experiences, these brands/creators:

DRIES VAN NOTEN

EKA

SEOUR

SESSUN

ETRO

What are your favorite mode icons?

  1. Audrey Hepburn: The Little Black Dress
  2. Elizabeth Taylor: Queen of Diamond
  3. Grace Kelly: The Preppy Princess
  4. Jacqueline Kennedy Onassis: Chic Simple
  5. Madonna: Costume Couture
  6. Twiggy: Androgynous look

Who are your 3 favorite creators?

DRIES VAN NOTEN

MARTIN MARGEILLA

PIERPAOLO PICCIOLI

What are your favorite fashion bloggers on Instagram?

DIIPA KHOSLA

HANNAHROMAO

ALEXACHUNG

Shopping

What do you think is the essential clothing and accessory to have in your wardrobe?

A beautiful scarf for the Parisian climate, trench coat and comfortable black pants

What are your shopping habits?

I like to shop in the right places, because a place of character is very important. I like to discover new brands and wear something that has a history.


Thank you for your answers Arushi and Gabriel


Find their beautiful creations on the e-shop.

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